LUMA Hotel is Temporarily Closed

Due to COVID-19's impact on travel demand in New York City, we have made the decision to temporarily close our hotel. We feel this is in the best interest of our incredible talent, our guests and our community. Please check back for updates. For additional information, contact infonyc@lumahotels.com. We can't wait to welcome you back.

Macy's Thanksgiving Day Parade

The 94th Annual Macy’s Thanksgiving Day Parade marks the start of the holiday season with the nation’s most beloved spectacle, featuring giant helium balloons, floats of wonder, pulse pounding marching bands, rollicking performance groups, celebrity appearances and the one-and-only Santa Claus 

As the nation gathers to celebrate and give thanks with family and friends, the biggest spectacle of the holiday season returns to entertain millions, as the 94th Annual Macy’s Thanksgiving Day Parade hits the streets of New York City. On Thursday, Nov. 26 at 9 a.m., more than 8,000 participants, some donning clown costumes, handling balloon giants or striking up the band, will set down the streets of Manhattan at the sound of the time honored catchphrase Let’s Have a Parade. With a live audience, more than 3.5 million strong and a nationwide television gathering of more than 50 million viewers, the Macy’s Thanksgiving Day Parade is the nation’s most beloved holiday pageant.

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