Stay with PRIDE

Love Wins. Sprinkles Help.

This June, stay where the vibes are high, the location is unbeatable, and your getaway gives back. When you book the Stay With Pride package at LUMA Hotel Times Square, you’re celebrating love, community, and NYC — with a little extra sparkle!

Available June 1–30, in honor of Pride Month, this limited time offer turns your stay into something sweet, meaningful, and unmistakably LUMA.

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Stay Proud, Give Back
Feel good while you’re feeling fabulous — 10% of your room rate will be donated to the The NYC LGBT Community Center, a safe and affirming community center for LGBTQ+ New Yorkers to access lifesaving services and make meaningful connections.

Rainbow Sprinkles Required
Celebrate with rainbow-sprinkle ice cream sandwiches at AperiBar — because no Pride stay is complete without something cool, colorful, and Instagram worthy.

Pride Lives Here
At LUMA, everyone’s invited, every day. Pride Month is our favorite excuse to turn things up a notch — but inclusivity, warmth, and good energy are always part of the stay. When you check in during June, you'll find our rooftop and lobby lit up in rainbow colors, and even our robot butler Alina dressed for the occasion!

Whether you’re in town for parades, parties, performances, or just soaking up NYC in full color, we’ve got your perfect home base. Book now, celebrate boldly, and make your Pride stay count.

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Available for stays June 1-30, 2026, subject to availability.