Be part of the excitement!

Ring in the New Year in Times Square

There is no better way to celebrate New Year's Eve than at the Crossroads of the World, witnessing the iconic Times Square ball drop live and in person, while millions of people watch from across the globe!

LUMA Hotel Times Square has designed the best of all bucket-list celebrations, whether you want to join the revelry in the streets or stay tucked away with a private view of the ball drop from your Skyline View guest room or suite. Either way, the spectacular New Year's Eve party at AperiBar is not to be missed, with a festive holiday dinner also available earlier in the day.

 

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The "We're All In" Package

Reserve one of our famous "Ball Drop" rooms with a clear rear view of the Times Square ball drop from your floor-to-ceiling window, and get access to our exclusive party at AperiBar. When the big moment arrives, choose to join the revelry in the streets or watch the ball drop from the cozy comfort of your room.

 

This package includes:

 

  • Deluxe accommodations in a Skyline View room or suite with a rear view of the Times Square ball drop
  • Complimentary bottle of Prosecco and party favors delivered to your room
  • Tickets to our exclusive New Year’s Eve Party at Charlie Palmer’s AperiBar (9pm – 1am) featuring a live DJ, full open bar, and a spread of Italianesque bites
  • Exclusive access to 42nd Street for a side view of the iconic ball drop live!
BOOK NOW
party people

The "Get Us to Midnight" Package

Start the evening at our exclusive New Year's Eve Party, then head outside to join the Times Square revelry for the final countdown to 2026!

 

This package includes:

 

  • Deluxe accommodations
  • Tickets to our exclusive New Year’s Eve Party at Charlie Palmer’s AperiBar (9pm – 1am) featuring a live DJ, full open bar, and a spread of Italianesque bites
  • Exclusive access to 42nd Street for a side view of the iconic ball drop live!
BOOK NOW

New Year's Eve Dinner at AperiBar

Join us earlier in the day at AperiBar, for a festive holiday dinner. A limited a la carte menu will also be available.

  • If you are interested in purchasing tickets to the New Years Eve party at AperiBar but are not a hotel guest, please check back in December.

Reservations for Rooms Only

Book a guest room for New Year's Eve and stay in the heart of the action!

 

Please note:

 

  • Access to 42nd Street and the Times Square ball drop is provided only to party ticket holders. Hotel guests who don't attend the party will need to make their own magic!
  • Guaranteed ball-drop views are available only from Skyline King or Skyline Suite room categories.

Don't just take OUR word for it!

NEW YORK CITY

SO glad I picked this hotel

4 stars

We booked a normal room with a king bed, and were placed on the 15th floor with a very clear view of the ball that drops on NYE. The room was the perfect size for 2 adults and a little baby. Everything was super clean. 

Katie, Google

NEW YORK CITY

Great Location!!!

5 stars

The Hotel is nice and only a block away from the center of Times Square. It is in a perfect location to walk to so many must-sees once in New York. From our room we were able to see the New Year’s Eve ball which was very neat.

Jason, Hotels.com 

NEW YORK CITY

5 Star

5 stars

The rooms were a little roomier than expected, in the Luma Suite overlooking the city. And in case you are coming for NYE, yes you really CAN see the ball drop from some of the rooms, and if you’re lucky, also view it at the end of the block! 

Jennifer, Google

Be part of the excitement!