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Prolong the Magic

Stay longer and save up to 20% on your room

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Family Fun

Sweet Escape to the Big Apple

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Broadway Concierge

Broadway Concierge

Have a unique NYC experience with customized expert theater tips...and more!

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LUMA State of Mind

Explore New York City like no other!

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Alina

Meet Alina

Kids love her. Adults love her too! Get to know the first lady of LUMA. NYC's 1st Robot Hotel Butler!

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Welcome to Our Hotel in Midtown Manhattan

This Is LUMA

Bright, innovative & inviting, LUMA is one of the City's newest boutique hotels.

Tucked away just steps from Bryant Park AND Times Square, LUMA's slim glass facade illuminates the City's skyline.

With its modern approach to hospitality, LUMA is THE place to dine & drink, connect, and relax in the heart of Manhattan. 

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Alina, NYC's Only Hotel Robot Butler

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URBAN

URBAN

Select either TWO King or Queen platform beds, all with luxurious Italian Frette linen, oversized windows with electronic shades & much more!

METRO VIEW

METRO VIEW

View: City

Featuring a king bed and full sized sofa bed, take in your morning Nespresso coffee while watching the streets of Midtown Manhattan come to life.

SKYLINE VIEW

SKYLINE VIEW

View: City

An elevated viewpoint for an elevated experience! Our King bed & Sofa Sleeper provide an unforgettable New York City hotel stay and offer the best views.

PARK PLAZA

PARK PLAZA

View: City

With either 1 King bed & full sized sofa bed, OR Two king beds; Relish park & city views from over-sized windows; pamper with custom Italian ETRO bath & body products.

LUMA SUITES

LUMA SUITES

View: city

Enjoy 1 King bed with plush frette linens AND a Queen-sized sofa bed in separate living area; Abundance of natural light from 2 over-sized windows, illuminating views of NYC.

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Upcoming Events

Pip's Island- “Who says you can’t re-live a fantasy?

Bring the entire family to a Broadway-caliber show where kids are the stars!

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J.D. Salinger Exhibition at NYPL

A rare glimpse into the life and work of author J.D. Salinger.

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Holiday Shops at Bryant Park

The MAGIC of Winter...

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Bryant Park Winter Village

Annual Winter Fun!

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Show Globes

Showcase of the creativity of Broadway designers and the power of live theater

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Radio City Christmas Spectacular

Hope you've been working on your high kicks!

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New York City Cider Week

Crisp Cider Weather!

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Holiday Window Displays

Merry window shopping!

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NYC's Anime Convention

A showcase of the best of Japanese pop culture in the biggest city in America!

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Macy's Thanksgiving Day Parade

Forget TV, be there in person!

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Thanksgiving Dinner at Ortzi

Feast & Be Thank...FULL

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George Balanchine's The Nutcracker at NYC Ballet

Complex theatrical staged ballet

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Winter's Eve at Lincoln Center

New York's largest holiday festival, Winter’s Eve at Lincoln Square.

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Rockefeller Center Tree Lighting Ceremony

Get in the holiday spirit!

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Bryant Park Tree Lighting Skate-tacular

Get in the holiday spirit!

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Christmas Eve and Christmas Day Dinner at Ortzi

Eat, Drink and Be Merry!

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NYE Wishing Wall at Times Square

NYE Wishes + Confetti = Wishfetti!

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New Year's Eve in Times Square

5....4....3....2...1!

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New Year's Eve Times Square Ball Drop

Welcome the New Year in the center of the world!

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New Year's Eve at LUMA & Ortzi!

5...4...3...2...1!!

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New York Hotel Week

Weeklong hotel deals, many of which typically charge upwards of $500 per night!

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Love in Times Square

Celebrate romance in the iconic square!

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St. Patrick's Day Parade

Don't forget to wear green!

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Easter Parade & Bonnet Festival

Dust off your bonnet!

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Easter Brunch at Ortzi

Enjoy a special menu of Basque-inspired Easter favorites!

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Earth Day NYC

It's like Mother's Day for Mother Nature!

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Mother's Day Brunch at Ortzi!

You love Mom. Mom loves delicious food. It's a no brainer!

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Memorial Day in NYC

Remember the sacrifices made for the red, white and blue!

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