Be part of the excitement!

New York Halloween Parade

The nation’s most wildly creative public participatory event in the greatest city in the world!

The Annual Parade will be on Tuesday, October 31, 2023 at 7 p.m

The Parade starts at Canal St. and 6th Avenue and goes up 6th Avenue to 15th Street on 6th Avenue

ONLY those in costume and MASKS are welcome to join with:

  • Hundreds of Giant Puppets
  • More than 50 bands representing music from around the world
  • Dancers of all styles
  • Artists with explosive imaginations
  • Thousands of New Yorkers in costumes of their own creation

Start Making your Costume NOW!

Then, JOIN US on October 31, 2023

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halloween parade

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Book Direct

Book directly through this website and receive:

  • $50 dinner credit at Aperibar or in-room dining, for 2-night stays
  • $75 dinner credit at AperiBar or in-room dining, for stays of 3 nights or more 
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Broadway Concierge

Step into the spotlight with a personal consultation with Broadway aficionado Laura Heywood (@broadwaygirlnyc), a customized Broadway-themed gift, a delectable 3-course pre-theater dinner at AperiBar by Charlie Palmer, and a 20% discount on Roundabout Theatre Company tickets.

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Stay with PRIDE!

Book this offer and we'll donate 10% of your room rate to The NYC LGBT Community Center, and treat you to rainbow-sprinkle icecream sandwiches at AperiBar. Available for stays during the month of June.

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Glam Getaway

Indulge in the glitz and glamour New York City with a 30-minute professional photo shoot in iconic Bryant Park with photographer Joel Martinez. Welcome cocktails at AperiBar and plush slippers and eye masks add the finishing touches to your luxe escape.

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Fun Family Adventure

Treat your family to a Big Apple adventure! Sweet escape for the young and old!

 

Guests who book direct two or more nights, receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

 

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Prolong the Magic

Stay Longer and Save Up to 20%

 

Guests who book direct two or more nights, receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

 

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breakfast

Prolong the Magic, With Breakfast!

Stay Longer and Save Up to 20%

 

Guests who book direct two or more nights, receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

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Advanced Purchase Rate

Book now and the anticipation will be the hardest part!

Guests who book direct two or more nights, receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

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Daily Breakfast Included

When you book our Breakfast Offer, enjoy LUMA's daily hot European-style continental breakfast, per person

Guests who book direct receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

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Valet Parking Package

Package includes daily valet parking for the duration of your stay at LUMA Hotel Times Square. 

Guests who book direct two or more nights, receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

 

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New Year's Eve in Times Square

There is no better way to celebrate New Year's Eve than at the Crossroads of the World, witnessing the iconic Times Square ball drop live and in person, while millions of people watch from across the globe!

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Thanksgiving in Times Square

This Thanksgiving, escape the ordinary and experience a truly unforgettable holiday at LUMA Hotel Times Square.

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AAA member discounts

Book the AAA Members Rate and receive a discount off our Best Available Rates.

Guests who book direct two or more nights, receive up to a $75 dinner credit for the acclaimed AperiBar during their stay

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Be part of the excitement!